BEATLES DAY

The 10th July 2008 has been officially rechristened as the first ever BEATLES DAY – 24 hours when the people of Liverpool will show their love for the Fab Four and raise money for the ALDER HEY IMAGINE APPEAL and LIVERPOOL UNITES.
   Over 20,000 specially made Beatles-style mop-top wigs will be sold around Merseyside in the days leading up to 10th July. Following a day of celebrations all over the region, the spectacular climax will come in the shape of IMAGINE – THE CONCERT at the Summer Pops, hosted by RICKY TOMLINSON. He will be joined by a host of artists, young and old, from around the country, all performing Beatles favourites at a packed Liverpool Arena!
   Chas Cole, Summer Pops promoter and one of the people behind the BEATLES DAY idea.  He says: “Everyone’s got a Beatles story in this city, haven’t they? The concert at the Echo Arena will be a great way to finish, but BEATLES DAY is really a chance for the ordinary people of Liverpool to share their memories and have some fun while raising money.
   “This is a day where culture will truly belong to the people of Liverpool, when they can show what makes this city the European Capital of Culture; its heritage, humour, boundless enthusiasm under pressure and above all, its ability to not take itself too seriously. B-Day here we come!”
   Phil Redmond at the Culture Company, said: “Liverpool and The Beatles are inseparable. Liverpool made the Beatles what they were and their immortal heritage has come to play a huge role in the way the city is viewed around the world today.
   “I would love people to come to view BEATLES DAY as a landmark on the calendar in years to come.”
   For more information on the celebration, click HERE.